‘Birdies for Charity’ Fundraiser Stretches Donation Dollars for Youth Programs

The Ally Challenge presented by McLaren returns to Grand Blanc this year; so, too, does the tournament’s charity efforts.

In addition to donating the event’s net proceeds to two local organizations – United Way of Genesee County and Genesee County Habitat for Humanity – the event is bringing back Birdies for Charity presented by Ally.

“We hope to expand the Birdies for Charity program in 2019 to help participating charities throughout the area raise donations that will provide a lasting impact to our community,” said Alison Summerville, business administration executive and head of Corporate Citizenship at Ally Financial.

Through the fundraiser, participating nonprofits – including the Genesee Area Focus Fund (GAFF), the nonprofit arm of the Flint & Genesee Chamber – can solicit flat donations and pledges based on the number of birdies made during the September tournament. Whatever they raise, Ally Financial will provide a guaranteed 10 percent match.

This is a great opportunity to raise funding for the afterschool and pre-employment programs GAFF supports, including:

  • TeenQuest, a pre-employment and leadership training program for high school students, ages 14-19, in Genesee County
  • Summer Youth Initiative (SYI), which connects TeenQuest graduates with summer job opportunities in the for-profit and nonprofit sectors
  • YouthQuest, a comprehensive afterschool program that provides educational, enrichment and physical fitness opportunities for more than 2,000 students in grades K-12 each year

Interested in showing your support for the Genesee Area Focus Fund? To make a pledge or donation, click here.

In the campaign’s first year, 16 Michigan 501(c)(3) charities raised $26,721.75 thanks to the 876 birdies recorded by PGA TOUR Champions players during competitive rounds at the inaugural tournament.