Mission, Vision, and Core Values

Mission

Maximize economic and community growth through collaborative partnerships and promotion of the region.

Vision

Be the symbol of collaboration, reinvention, leadership and growth.

Core Values

Integrity
We are TRUSTED to do the right things with conviction, courage, and transparency.

Credibility
We are RESPONSIBLE and ACCOUNTABLE for our agreements and actions, striving for honesty, trust, commitment and authenticity in all our communications and endeavors.

High Standards
We STRIVE to deliver the highest quality service that adds value to ensure excellence and maximum impact.

Inclusiveness
We ACTIVELY PURSUE diversity, inclusion, collaboration and equitable treatment that empower and inspire creativity and innovation.

Leadership
We LEAD CHANGE, challenge ourselves and inspire the community to achieve greatness.

Respect
We ARE professional, courteous and welcoming in all our interactions.